LaunchTech Public Relations (PR) Core Package
Media Relations
Leveraging deep-rooted media relationships, LaunchTech Communications earns your brand coverage in mainstream, industry, and regional publications by providing:
- Conduct thought leadership interviews to identify unique article topics and media themes
- Build a pipeline of coverage through proactive storyline creation and pitching
- Identify opportunities for rapid response and competitive news hi-jacking
- Support thought leaders in the development and drafting of quotes
- Prepare thought leaders for interviews and staff all briefings
- Develop, draft and pitch company news releases
- Place bylined and contributed content developed by the company with relevant publications
Analyst Relations
Analyst firms wield incredible influence over how markets are defined and how products are categorized. LaunchTech Communications provides the following services to ensure your solutions remain top of mind for the key analysts in your organization’s category:
- Identify relevant industry analysts that will champion your solution
- Ensure analysts are kept up to speed on the company’s milestones, roadmap, and accomplishments through a defined and maintained briefing schedule
- Prepare team with background materials to ensure effective briefings
- Support the development of an analyst presentation deck
- Staff briefings and document key takeaways for the rest of the company
Corporate Credibility
The right award victories, speaking engagements and thought leadership initiatives will build corporate credibility. We help secure and support these forms of third-party validation by providing the following services:
- Identify and vet relevant awards and categories
- Draft and submit awards applications
- Support for event/call for papers submissions
- Create panels leveraging industry contacts
Additional Add-Ons
Social Media
From profile management to content creation, our team works to demonstrate your brand’s thought leadership while incorporating your marketing team’s objectives.
Messaging Support
Our team of technical writers and communication experts craft unique content tailored to your specific objectives.
Content Development
The right award wins, speaking engagements and thought leadership initiatives are incredibly effective for establishing corporate credibility.
Analyst Engagement
LaunchTech’s PR and AR programs are tailored to meet your specific business objectives, from elevating brand recognition and increasing valuation to controlling share of voice.
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