Your vision paired with our data-driven approach
When you work with Connect, you get access to CyberCept, our unified data and intelligence engine that captures, collecs, and unifies user and usage data across our portfolio of brands and products.
How does it work?
- We work together to define your business objective and budgetary constraints.
- You provide us with your target account list, ideal customer profile and/or filtering parameters.
- We run your targets through CyberCept to identify patterns, behaviors, trends, channel and product insights.
- We share campaign, performance, and pacing reports on a regular cadence with your team.
We've created a whitepaper to help you see how CyberCept can be used to design effective campaigns.
ABM Programs
CyberRisk Alliance's ABM programs leverage first-party audience data and domain expertise to create precise touchpoints. CRA Connect offers personalized campaigns across multiple channels with detailed reporting for maximum engagement and impact.
Topic-Based Programs
Reach cybersecurity professionals with a targeted marketing program that drives brand awareness and conversions through focused content and strategic engagement.
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